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Vinpearl announces strategic cooperation with Marriott International, Inc.

29/06/2022 13.675

On June 22, 2022, Vinpearl JSC (“Vinpearl”) and the world's leading hotel group Marriott International announced their strategic partnership in managing 8 hotels and resorts stretching from the North to the South of Vietnam. This cooperation brings breakthrough development opportunities for both companies and contributes to enhancing Vietnam's competitiveness on the world tourism map.

​Specifically, Vinpearl will work with Marriott International to upgrade and develop 8 hotels and resorts with nearly 2,200 rooms, located in top tourist destinations across the country. After that, the properties will integrate into the Marriott International global chain of 5-star brands.


According to the agreement between the 2 companies, there will be 6 hotels undergone new management this year including: Vinpearl Landmark 81 Autograph Collection (currently Vinpearl Luxury Landmark 81), Danang Marriott Resort & Spa (Vinpearl Luxury Da Nang), Sheraton Phu Quoc Long Beach Resort (Vinpearl Resort & Golf Phu Quoc), Sheraton Hai Phong (Vinpearl Hotel Imperial Hai Phong), Sheraton Can Tho (Vinpearl Hotel Can Tho), Four Points by Sheraton Lang Son (Vinpearl Hotel Lang Son).

Vinpearl Luxury Đà Nẵng

In addition, two newly built hotels expected to launch in 2025, including Sheraton Vinh and Four Points by Sheraton Ha Giang, are both located in prime locations that promise to become "bucket list" destinations for domestic and international tourists.

In particular, Autograph Collection Hotels - the world's most luxurious hotel brand – is now introduced in Vietnam for the first time at the most favorable location in Ho Chi Minh City and also being known "the highest hotel in Southeast Asia". Other 5-star brands such as Sheraton Hotels & Resorts, Marriott Resort & Spa and Four Points by Sheraton are expected to be presence in destinations such as Hai Phong, Lang Son, Phu Quoc, Danang and Vinh, Ha Giang in the future.

This partnership is part of the strategic direction of elevating and internationalizing the Vinpearl brand in hospitality industry. The collaboration promises to bring diverse experiences to domestic and foreign tourists, enabling them to experience services of global standards while enjoying Vinpearl's unique "all-in-one" ecosystem with local touches. Vinpearl is the leading tourism - resort - entertainment brand in Vietnam, currently operating 35 hotels and resorts in 17 provinces and cities with a capacity of more than 18,500 hotel rooms and villas.

Regarding the cooperation with the largest resort and entertainment chain in Vietnam, Mr. Rajeev Menon, President, Asia Pacific (excluding Greater China), Marriott International said: “We are delighted to partner with Vinpearl to bring more Marriott hotels and brands to Vietnam, strengthening the Group's growth here. With the country’s solid foundation for a resilient economy and the continuous development of infrastructure, especially in the tourism sector, we are thrilled and confident with this collaboration. With the help of Vinpearl, Marriott will better meet the needs of guests by introducing more Marriott hotels and brands, and expanding our presence in many emerging destinations in Vietnam.”


Ms. Vu Thi Kim Huong - Director of Investment Control Division at Vinpearl shared: "The comprehensive cooperation strategy with Marriott International will quickly enable Vinpearl system to join a prestigious hotel network in the world and support to elevate the national tourism. Besides, domestic and international tourists can access a variety of premium hotel experiences right in Vietnam."

In the context that Vietnam has fully opened up to tourism, gradually recovering the ‘industry, this collaboration between Vinpearl and Marriott International is expected to be a pioneering approach to meet the increasing demand of the market, providing perfect service packages, thereby creating a strong recovery - development momentum for the national and world tourism industry in the future./.



Vinpearl is the most prominent tourism-entertainment service brand in Vietnam with a chain of 5- star hotels, resorts, spas, golf courses, conference, and F&B centers, together with entertainment complexes of international standards, located in the most famous tourist attractions of the country.

After 18 years of development, Vinpearl now has 47 properties in 17 provinces, including 35 hotels and resorts with the capacity of more than 18,500 hotel rooms and villas; 4 amusement parks, 2 wildlife conservation parks, 4 golf courses and 2 premium F&B centers... Being known as the pioneer in Vietnam tourism and hospitality industry , the Vinpearl ecosystem offers an all-in-one experience of 5-star  accommodation, theme park, safari, golf, spa, F&B, conference center of international standards, integrated with shopping malls and modern shophouses.

In which, Phu Quoc United Center, the leading resort- recreation- entertainment complex in the area is proudly the pioneer in "one-stop-destination" trend. This sets a milestone in the development of the night economy model, and a remarkable step forward in Vietnam’s strategy of becoming a "new destination of the world". In addition, Nha Trang and Da Nang - Nam Hoi An, the famous complexes of Vinpearl are invested to raise the bar. Vinpearl Nha Trang alone has become a luxury "tourist island" of Vietnam and the region both in terms of services and experiences.

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Marriott International, Inc. (NASDAQ: MAR), one of the biggest hotel groups in the world is based in Bethesda, Maryland, USA, and encompasses a portfolio of more than 8,000 properties under 30 leading brands spanning 139 countries and territories. Marriott operates and franchises hotels and licenses vacation ownership resorts all around the world. The company offers Marriott Bonvoy®, its highly awarded travel program. For more information, please visit the group’s website at, and for the latest company news, visit

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